Benefits Of Editorial Calendar

Top 5 Benefits of an Editorial Calendar

If your business doesn’t already have an editorial calendar in place to organize the implementation of your content marketing strategy, it’s time to put one together. An editorial calendar, or content calendar, is a collaborative document that maps out the … Continue reading

Targeting Millennials

Targeting Millennials with Digital Media

Photo Credit: garyknight/flickr Connecting with the millennial generation is essential to your digital marketing efforts. With their short attention spans and need for convenience, engaging with this influential group requires a strategic approach. Who are the millennials? Consumers aged 18-36 … Continue reading