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Liqui-Site, Nyack, NY

How Google’s New “Mobile Speed Score” Can Boost Your Site’s Responsiveness

Posted on April 28, 2019 in Uncategorized

You’ve heard it before: a slow loading time can be deadly for your site. In fact, according to Google, conversions are directly correlated to loading times: and those conversions can fall by as much as 20% per second. This is … Continue reading →

Should You Use Hidden Menus on Your Website?

Posted on April 28, 2019 in Uncategorized

Starbucks, In-N-Out Burger, McDonalds—each of these fast food restaurants has a hidden menu that isn’t exactly top-secret, but certainly isn’t on public display. Ask an employee if there are any options beyond the traditional menu, and they’ll happily tell you. … Continue reading →

What to Consider Before Creating Your Marketing Budget

Posted on April 28, 2019 in Marketing

Marketing Budget: How much should I spend on marketing? That question can be a tough one for any small to medium-sized business (SMB) to answer. But it doesn’t have to be a stumper—and it shouldn’t prevent you from launching a … Continue reading →

Show Your Site Some Love This Summer—And Attract More Visitors

Posted on April 24, 2019 in Uncategorized

Ah, summer love. From Justin Timberlake to the cast of Grease, everyone sings its praises. Summer love has the power to uplift, revive, and lay the foundation for even better things to come. And if your company’s website is attracting … Continue reading →

Boost Referral Traffic with These 4 Simple Strategies

Posted on April 24, 2019 in Uncategorized

You’ve built a website with great graphics and killer content. Now it’s time to put it in front of the right people. And one of the best places to find visitors for your site? Other websites. If you’re looking to … Continue reading →

Social Media Marketing Done Right: the Do’s and Don’ts of Increasing Your Exposure

Posted on April 24, 2019 in Uncategorized

Checking your phone when someone is talking to you. Calling your date by your ex’s name. Try as we might, we all commit the occasional social faux pas. But on social media, they can seriously impact your business—increasing your exposure … Continue reading →

Rethinking Your Approach to SEO in 4 Strategic Steps

Posted on April 21, 2019 in Uncategorized

You’ve considered keywords, cranked up content production, and pursued pay-per-click. When it comes to SEO (search engine optimization), it’s easy to just throw stuff at the wall to see what sticks. But the only thing that really works is a … Continue reading →

3 Digital Marketing Tactics that Actually Speak to Millennials

Posted on July 2, 2018 in Uncategorized

For all of the industries that millennials have allegedly killed, this demographic is certainly worth marketing to. There are more millennials in the workforce right now than any other generation, with an expected $1.4 trillion in disposable income by the … Continue reading →

Digital Marketing Trends – The Latest and Greatest in 2018

Posted on July 1, 2018 in Uncategorized

Digital marketing has changed the way businesses promote their products and services—and it’s constantly changing. What worked yesterday may not necessarily work today, and to stay ahead of the curve, you have to keep your eyes peeled for what’s next. … Continue reading →

What Is Your Email Signature Doing for You?

Posted on June 2, 2018 in email marketing

You put a lot of thought into your last email to that prospect. You chose every word carefully and even personalized it with information that showed you took the time to learn about their business. But how much thought did … Continue reading →

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