Video Testimonial: SEO & Ecommerce Results
Mark Kamen, co-owner of Whitecaps Foul Weather Gear provides insight into the giant sailing gear e-tailer business and talks about the goals and objectives the company had for a new website on the Ecommerce Creator™ platform; and how the team … Continue reading
Finding a Good SEO Firm Can Be Hard, But It Doesn’t Have To Be
Yesterday I read an article on the top ways to identify a good SEO firm. With a million black-hatters and scammers out there, it’s great for both B2C and B2B companies to know what to look for in hiring a … Continue reading
Web Templates vs. Custom Website Design
Some brief words on web design templates and why “you get what you pay for”… Many website owners opt to use templates. A web template is a pre-designed web page, or set of pages, that lacks branding, copy, photos, etc. … Continue reading
4 social media events besides the Olympics
Fancy A new photo site, The Fancy, is steering Millenials away from Pinterest. Fancy is a digital magazine of sorts that caters to young people and luxury goods- an odd combination since Millennials have less money. Instead of ‘liking’ a … Continue reading
Video Testimonial: Brand Identity, Web, and Multimedia
The Client: Pie Lady and Son Wil Tyler, co-owner of Pie Lady & Son in Nyack, NY shares his story about how Liqui-Site Designs helped his growing business with brand development, overall marketing strategy, social media, and website design, development … Continue reading
Top 10 Social Media Do-Not’s (and Must-Do’s)
We all know by now that “number of Likes” is not a business metric that any CEO (including myself) sees as valuable. But most CEOs fall into the category of not understanding the value of social media as a whole, … Continue reading
Social Media is #1 Factor for SEO & ROI
One of the most comprehensive analyses of search engine optimization (SEO) strategies for Google rankings of U.S. websites was released this week by Searchmetrics. The findings bring us closer to pinpointing Google’s algorithm and making smarter decisions to influence SEO … Continue reading
Social Media: Be Mindful of Legality
I recently read an article on The New York Times blog, “Even on Social Media, Marketers Must Provide Disclosure, Says Ad Group” which described new investigations into product disclosures not being provided with product claims on Pinterest. The article touches … Continue reading
Social Media Privacy Impacts Jobs
Navigating the minefield of new social media regulations, cyber security experts may hold the map… Concerns over social media privacy came to fruition in early 2012, when the story of a Maryland corrections officer received major news coverage. To recap, … Continue reading
Twitter, Facebook, Politics, and Comedy
This week in social media… Twitter Searching Improved Twitter announced number of new features that enhance its search and discovery functionality. In addition to the recent related query suggestions, spelling corrections, and more relevant searching, Twitter now has an autocomplete … Continue reading