Liqui-Site Rebrands, Launches Hudson Valley Asthma Coalition Site

Online Resource Helps Improve Outcomes for Children Living with Asthma

(Nyack, NY) January, 26, 2012 – Liqui-Site Designs Inc. announced today the launch of a new website at for Hudson Valley Asthma Coalition, a division of the American Lung Association in New York.

Hudson Valley Asthma Coalition (HVAC) is a consortium of professionals and community members who work to improve the management of asthma among children in Dutchess, Orange, Sullivan, and Westchester counties in New York State. Their mission is to improve asthma outcomes in children and lower the need for asthma-related hospitalizations, emergency department visits, and school absences.

HVAC provides resources and implements projects that serve to enhance the capacity of medical professionals and schools to offer state-of-the-art, evidence-based asthma education and treatment. Membership is comprised of physicians, nurses, respiratory therapists, public health professionals, parents, and individuals in the Hudson Valley.

Liqui-Site Designs was charged with rebranding the organization with a new identity, as well as developing a user-friendly web presence that would enable schools and nurses, child care centers, parents and families, and clinical providers the ability to easily find the asthma-related information they seek online. Visitors are also able to connect with HVAC on social media channels and subscribe to RSS feeds on the latest in asthma news.

“Hudson Valley Asthma Coalition is fortunate to have Liqui-Site Designs as our brand and web development agency. The team guided us with creativity, skill, and flexibility so that our organization’s new website both informs and engages the community about childhood asthma. Now, our website effectively serves as a resource and online tool to help improve asthma among children and families throughout the Hudson Valley,” said Hudson Valley Asthma Coalition Director, Jacqueline Rubino, MPH, CHES.

About Liqui-Site 

Since 2003, Liqui-Site is a digital agency focused on creative and technical execution—dedicated to delivering measurable results to cause-minded clients. An experienced team, driven by  relationships, solutions and social good, Liqui-Site specializes in custom websites, ecommerce, search engine optimization (SEO), search engine marketing (SEM), digital ads and retargeting, as well as email marketing and automation. Visit or call (845) 353-7771.