App Picks for Information Overload
One problem that I tend to have with consuming information from the internet is – I start to feel overwhelmed by all the information that is available. I subscribe to too many RSS feeds, blogs, YouTube & Vimeo videos to … Continue reading
What Do Social Media Managers Actually Do?
I had a follow-up conversation with a prospective client earlier this week. We walked through the proposal Liqui-Site delivered for social media management/marketing (SMM) for their business, discussed the details of what content would need to be produced on their … Continue reading
13 Social Media Marketing Predictions for 2013
1. Content Development, not AdWords As Google cracks down on third party apps using scraped data for its rankings reports, businesses will be forced to find alternatives. While Google obviously wants you to use its AdWords program, savvy businesses will … Continue reading
What Is Enterprise-Level Ecommerce?
One of the most common discussions we have with prospective ecommerce clients is which shopping cart or all-in-one ecommerce software solution is best? The answer: “it’s complicated!” That’s why it’ so important to iron out all of the details, requirements, … Continue reading
Responsive Design: The New Web Standard
Responsive web design represents a completely new approach to web design, yet it is quickly becoming the new standard in web design and development. Although responsive design may be viewed by some as ‘trendy’, its evolution has much more to … Continue reading
Feedback Friday: Social Media Sites Make It Easier for Businesses
This week in social media… Pinterest announced new Business Pages – meant to make it easier for businesses to share content from their website, and help consumers find more relevant content about your business in search results. Users have the … Continue reading
Help A Non-Profit Win a FREE Website!
Your work helps others every day. Now, let us help you! Do you work for a non-profit organization that does great work? Do you have a favorite non-profit that has made a difference in your life or community? Chances are … Continue reading
Facebook’s Broken on Purpose, Here’s Why
Something strange is happening on Facebook. Where have our friends gone? Where are the updates from people we actually know? What are these brands that we’ve never heard of appearing on our Walls? If you’ve noticed your feed has transformed … Continue reading
Feedback Friday: Social Media Projections for the Holiday Season
Yesterday I stopped into Macy’s to do a bit of shopping, and what do I see at first glance? —a full-on fake Christmas tree display, ready to take home. The store even smelled like Christmas. Mind you, it is October … Continue reading
Avoid a Social Media Management Scam
If you’re thinking about hiring an outside company to manage your social media, congratulations on taking the first step toward including social media into your integrated marketing strategy! It’s important to know which questions to ask so you don’t enter … Continue reading