Liqui-Site launches new, custom website for Israel Tennis Centers Foundation
(Nyack, NY) March 27, 2015 – Liqui-Site Designs, Inc. announced today the launch of a new website at www.israeltenniscenters.org for the Israel Tennis Centers Foundation, the North American fundraising arm of the Israel Tennis Centers, which “empowers Israel’s children… beyond tennis and beyond borders”.
In 1976, six visionaries from Israel, the United States, and the United Kingdom realized their dream and opened one center for tennis in Israel. Their vision was to bring the game of tennis to the masses, regardless of background, religion, ethnicity or physical ability, while providing the foundation to create champions in tennis and in life.
Through the discipline of tennis, the centers instill motivation and strive to improve the lives of children in one of the most conflicted regions of the world. Programs are designed to meet the specific needs of its children, and include At-Risk, Special Needs, Immigrant Children, Coexistence, High Performance and Kindergarten. By teaching the life skills of self-reliance, perseverance, and focus, the ITC fosters sustainable values of self-esteem, character and tolerance, creating a positive imprint on the children, their families, the communities and the world for generations to come.
The new website provides a fresh image for the well-established brand, and includes rich components that tell the ITC’s story through videos, photos, interactive location maps, events, impact on youth stories, blogs and more. User-friendly navigation allows visitors to quickly locate information about the organization – and take action to get involved and/or make financial contributions.
Liqui-Site was responsible for custom website design, search engine optimization and implementation on a customized WordPress content management system. The responsive website, provides a flawless user experience across all devices, which is a must for successful digital marketing for nonprofit organizations.
Jacqueline Glodstein, ITC Vice President/Global Development said, “Liqui-Site created a website that we believe is significantly stronger and more impactful than what we had previously. As a result, we are confident that the new site will help increase awareness and support for the Israel Tennis Centers, key objectives for any non-profit organization. Liqui-Site’s professionalism, responsiveness and attention to detail were instrumental in bringing this project to a successful conclusion.”
About Liqui-Site
Since 2003, Liqui-Site is a digital agency focused on creative and technical execution—dedicated to delivering measurable results to cause-minded clients. An experienced team, driven by relationships, solutions and social good, Liqui-Site specializes in custom websites, ecommerce, search engine optimization (SEO), search engine marketing (SEM), digital ads and retargeting, as well as email marketing and automation. Visit www.liqui-site.com or call (845) 353-7771.