National, Direct-to-Consumer Brand Doubles Sales with New Ecommerce Website




(Nyack, NY) December 13, 2010 – Liqui-Site Designs Inc. announced today that the new e-commerce website it launched on October 20, 2010 for Bee-Alive, Inc. has enabled the company to more than double gross sales. BeeAlive is a national direct-to-consumer distributor of healthy, life enhancing ingestible supplements and skin care products based around the myriad benefits of Royal Jelly. Visit www.beealive.com.

In its search for a complete e-commerce solution offering integrated content and product management, BeeAlive found that Liqui-Site's enterprise-level Ecommerce Creator™ solution fit both the specialized needs and allocated budget of the company. The entire project was designed, developed, tested and launched inside of eight and a half weeks.

"Working with Liqui-Site Designs has been a pleasure", said Jason Balletta, President and CEO of Bee-Alive, Inc. "They brought our new website in on time, at budget and their commitment to our project was excellent. The overall experience was even better than we expected and our web sales have doubled since our launch date."

Liqui-Site worked with Jason Caruso, web marketing specialist at BeeAlive, to determine customizations that would elicit maximum conversion rate for increased sales. These included special promotions and exclusive landing pages for BeeAlive's valued customers, front-end display of total savings at every interaction, ability to enroll in the Preferred Customer program – even from within the Shopping Bag – and an expedited checkout process. Within twenty-four hours of website re-launch, total daily sales increased by 220 percent, and within the first week, the average order total had doubled. Now, more than one month later, those numbers are climbing steadily higher.

Piotr Zmuda of Zmuda Group in Nyack, NY, design consultant to BeeAlive, provided creative direction on the website aesthetic from a branding perspective. He helped coordinate consistency of the customer experience between the direct mail catalog and website.

About Liqui-Site Designs, Inc.
Since 2003, Liqui-Site Designs Inc. is an award-winning brand marketing firm based in New York and Rhode Island, specializing in graphic design, custom website development, search engine optimization and inbound marketing. The company serves start-ups, small and medium-sized businesses, and non-profit organizations across the United States and abroad. Visit www.liqui-site.com or call (845) 353-7771.

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